
Head of Retail Excelence & Sell Through
barcelona, B, ES barcelona, B, ES
The Opportunity
Reporting to the Niche & Retail Director Iberia, the role of the Head of Retail Excellence & Sell Through is to grow all Puig brands, by ensuring the delivery of Puig´s unique, remarkable and elevated consumer experience. This role sets the consumer experience and operational standards across all doors in their sphere of influence while disseminating successful ways of working across Iberia.
He/she is focused on achieving our Retail sell out targets and performance KPIs, and optimizing workforce management. He/she is required to collaborate cross-functionally to monitor and control the impact on P&L variables to achieve and deliver positive CtFC goals both by brand and channel.
This role requires unwavering focus on talent acquisition, talent retention, individual skills development and performance enhancement to create and nurture highly productive, strong, super motivated and stable teams.
It is imperative that this this role fosters and facilitates a harmonious relationship with key stakeholders both internal and external to Puig to ensure the constant growth of all Puig brands, including recognition of the Global Puig name and iconography.
• Guarantee the annual sales objectives in ECI, Own Stores, Sephora Rabanne MUP, Top Perfumeries & Outlets.
• Secure successful implementation and coordination of the trade plan & animations of the centers.
• Cordinate with Training team to secure strong & constant training/coaching on field for the whole retail population
• Ensure the implementation of the merchandising guidelines of the brands in the centers.
• Define and ensure the implementation of grooming, art of gifting ritual, foster CRM/ Clientelling service.
• Management of the BA team with HR Support (Recruitment, Training, Compensation, Performance, ...).
• Manage Sell Through budget in collaboration with HR
• Work hand in hand with HR team to secure excellence, talent development & reach retail goals.
• Management of the structure team with the support of the 4 Regional Managers.
What you'll get to do
PEOPLE MANAGEMENT, PERFORMANCE & TALENT DEVELOPMENT
- Make sure we recruit and onboard the best teams in our stores
- Ensure we create a culture of motivation, development and empowerment in the retail population by fostering and encouraging a feedback culture that is data-driven yet empathic to fuel growth and innovation.
- Guarantee the Retail population have the tools to enhance performance and develop people
- Foster succession planning at the fore & career path of the team
- Develop a strong recognition & reward program
- Secure B/E trainings are done at each launch
- Foster a performance appraisals culture to actively identify and develop talent.
- Boost store managers leadership & development.
- Coordinate temporary BA recruitment at KCP with the help of Regional Managers
- Ensure best coverage of the team at each door
PRODUCTIVITY, PROFITABILITY & BUSINESS INTELLIGENCE
- Propose sales objectives per door and brand with Regional Managers and align with Sales Team and Retail director.
- Monitor KPI and sell-out goals with the Regional Managers, making sure we put in place plans to overcome obstacles
- Cascade all relevant performance KPIs to wider business stakeholders, peers and teams
- Collaborate with Commercial team to monitor sales budgets and manage sell through account follow up with HR
- Complete and submit all necessary commercial reporting of quantitative and qualitative insights in a clear and timely manner, pro-actively suggesting innovative solutions to enhance performance and growth.
- Build a culture of data capture to enhance authentic clientelling experience
- Build, maintain and grow the relationship with El Corte Ingles, Sephora management and attend store meetings as required to represent, amplify and elevate the Puig voice.
OPERATIONAL EXCELLENCE
- In charge of driving agile, operational excellence to ensure a consumer experience that is unique, remarkable and elevated.
- Workforce Management Optimization to enhance Sell-Out potential
- Ensure stock ordering processes are adhered to and levels are sufficient
- Upholding and ensuring high grooming standards across Retail population
- Support the implementation and recommend improvements that minimize and mitigate Puig´s environmental impact in-line with Global sustainability initiatives and ambitions
- Be responsible to coordinate the delivery of all specific counter animations, events, podiums and evaluate the ROI together with Retail Activation & Marketing teams.
CULTURE & EXPERIENCE PUIG
- Master, embody, and transmit Puig´s unique culture and consumer approach
- History, Puig DNA and specific Brand Values
- Product universes, ranges and categories
- Service Rituals and Ceremonies to enhance performance
- Olfactive, Fragrance & Make up Culture
- Relevant Market Knowledge of the Sector (Key Players, Benchmarks &Trends, including launches & pricing
- Specificities and characteristics of PUIG consumer experience
- Consumer profiling: local and international knowledge
- Ethical code and deontology
- Actively foster a culture of Diversity, Equity, Inclusion & Belonging working with relevant stakeholders to enhance these levers within Puig frameworks and initiatives
We'd love to meet you if you have
Experience:
• 5+ years of experience leading retail teams.
Education:
• Bachelor’s Degree in business or similar
• Master’s degree is a plus
Languages:
• Spanish and English
Other requirements:
• Excellent written and spoken communication
• Proved negotiation skills
• Able to work independently but in a collaborative way
• Solution oriented approach
• Results oriented
• Analytical skills
• Positive influence & impactful leadership
A few things you'll love about us
- An entrepreneurial, creative and welcoming work culture
- A range of learning and development opportunities
- An international company with plenty of opportunities to grow
- A competitive compensation & benefits package
Puig 2024. This information is privileged, confidential and contains private information. Any reading, retention, distribution or copying of this communication by any person other than its intended recipient is prohibited.
Job Segment:
Recruiting, Human Resources