Byredo Senior Brand Marketing Manager

Location:

London, GB

Team: Marketing

Job type: Permanent

Puig is a major player in the worldwide fashion and beauty industry. We have a wide portfolio of well-known luxury brands across fashion, fragrance, makeup, skincare, and wellness. Founded more than 100 years ago, Puig is a family-owned company with a long-term commitment to our brands and stakeholders.

The Opportunity

We have an opportunity for a Senior Marketing Manager to join us to define, drive and execute the Marketing strategy for the fast-paced omnichannel UK region supporting the overall business strategy and objectives. Working closely with the Global Brand Team in HQ & Stockholm Studio, this role is responsible for developing and executing the full Marketing 360 across Trade & Online Marketing, PR & VM to drive growth in the region.

What you'll get to do

• Develop & lead the Yearly Marketing & Communications Strategy for the UK.
• Direct partner to all Head of Functions within Global Brand Marketing, PR Communications , VM, Image, Product development, GTM, E-com & Retail (on CRM).
• Negotiate all UK Retailer Marketing initiatives to ensure best in class quarterly Marketing Plans & Strategic Product Preview placements.
• Lead the UK Awareness framework and all strategic partnerships for the region.

• Report back on success of campaigns and present at key business updates regularly
• Develop the regional Communications and PR strategy and oversee its implementation, aligning global strategies and identifying opportunities for local engagement.
• Manage PR events and press engagements.
• Develop all OOH initiatives, leading on paid media activity.

• Support Global on the development of the Trade Marketing 360 and development of the customer experience framework in the UK.
• Negotiation and execution of all Pop-Ups.
• Support Retail leadership on implementing the CRM global tools in the region.
• Build the CRM calendar for store teams & oversee their execution.

We'd love to meet you if you have

• Experience in the development & definition of 360 Marketing & Communications Strategy from a similar industry
• The ability to build relationships quickly and present your ideas to all levels and various teams globally
• Team management experience, with a clear focus for developing and nurturing great talent
• A creative mind, able to think outside of the box and react to change positively

A few things you'll love about us

An entrepreneurial, creative and welcoming work culture
A range of learning and development opportunities
An international company with plenty of opportunities to grow
A competitive compensation & benefits package

Puig is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status, or any other characteristic protected by law.

At Puig, we are continually looking for enthusiastic and committed individuals from a broad range of backgrounds and experiences to join our team. We believe that creating an inclusive environment in which you feel welcomed, valued, engaged, and empowered strengthens our business and fosters a culture where we are inspired to work hard, challenge ourselves, and be innovative in our thinking. Additionally, we believe that the diversity of our employees makes us a stronger company and better able to serve our customers around the world.

Job Req ID: 28522

Puig 2024. This information is privileged, confidential and contains private information. Any reading, retention, distribution or copying of this communication by any person other than its intended recipient is prohibited.

Job Segment: Marketing Manager, Online Marketing, Interactive Marketing, Senior Brand Manager, Branding, Marketing

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