Brand Manager Niche- Temporary Contract

Location: 

Eysins, VD, CH

Team:  Marketing
Job type:  Temporary

Puig is a major player in the worldwide fashion and beauty industry. We have a wide portfolio of well-known luxury brands across fashion, fragrance, makeup, skincare, and wellness. Founded more than 100 years ago, Puig is a family-owned company with a long-term commitment to our brands and stakeholders.

The Opportunity

We are currently looking for a Brand Manager Niche – Travel Retail Europe to join our team on a temporary basis as a maternity leave replacement. This role offers a unique opportunity to contribute to a dynamic and international environment within the beauty industry.

As Brand Manager, you will play a key role in establishing Travel Retail as a strategic brand-building platform by leading regional initiatives and adapting global marketing plans to the European Travel Retail context. Your mission is to enhance brand awareness and elevate brand equity through 360° campaigns, tailored activations, and in-store excellence. 

What you'll get to do

  • Define & implement Europe Travel Retail Marketing Strategy for the assigned Brand/s
  • Define priorities by Brand’s universe and geographical market
  • Ensure a smooth coordination of all marketing actions with brand teams
  • Support the Marketing Director and Sales Teams in identifying business growth opportunities, consolidating new store projects, preparing strategic roadmaps, and working with Retail Designers to develop studio briefs.
  • Create & Implement 360° launch plans in coordination with Brands, Retail designer, Regional Training and Sales teams: leveraging all touchpoints  (POSM, GWP, Digital, training, trade, assortment etc…). Ensure smooth communication of these plans to Sales teams.
  • Analyse and leverage specific market analysis, insights and benchmarks to maximize Marketing Plans: promo, POS, GWPs, coffrets, formats, temporary animation, etc…
  • Launch feedback analysis 
  • Drive development of merchandising guidelines with Retail Designer (planograms, merchandising updates of counters, POSM etc…) and ensure smooth communication with sales teams.
  • Drive forecasting process (CPS), aligned with demand planning, brand priorities and growth objectives
  • Define and propose the pricing strategy and active SKU assortment for Travel Retail.
  • Align and coordinate global strategies with top management and brands Head quarters.

We'd love to meet you if you have

  • Education: Master Degree, Specialization in Marketing
  • Languages: English Fluent, other European languages such as French or Spanish would be a plus.
  • Competencies: strategic thinker & good synthetical skills, results & sales oriented, Consumer centric, entrepreneurial spirit & highly proactive, agility in communication in a fast changing environment, integrity and trust, managing multiple stakeholders.
  • Specific Knowledge required: Microsoft windows PPT and Excel skills. Strong interest in travel retail industry, retail trends, innovation and digital passion about the fragrance/beauty and luxury industry.

A few things you'll love about us

  • An entrepreneurial, creative and welcoming work culture
  • A range of learning and development opportunities
  • An international company with plenty of opportunities to grow
  • A competitive compensation & benefits package

Puig is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status, or any other characteristic protected by law.

At Puig, we are continually looking for enthusiastic and committed individuals from a broad range of backgrounds and experiences to join our team. We believe that creating an inclusive environment in which you feel welcomed, valued, engaged, and empowered strengthens our business and fosters a culture where we are inspired to work hard, challenge ourselves, and be innovative in our thinking. Additionally, we believe that the diversity of our employees makes us a stronger company and better able to serve our customers around the world.

Job Req ID:  28443

 

Puig 2024. This information is privileged, confidential and contains private information. Any reading, retention, distribution or copying of this communication by any person other than its intended recipient is prohibited.


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