Marketing and Retail General Manager, APAC

Location:

Beijing, CN

Team: Country Manager / General Manager

Job type: Permanent

Puig is a major player in the worldwide fashion and beauty industry. We have a wide portfolio of well-known luxury brands across fashion, fragrance, makeup, skincare, and wellness. Founded more than 100 years ago, Puig is a family-owned company with a long-term commitment to our brands and stakeholders.

The Opportunity

Mission: Define APAC portfolio strategy in line with the ambitious growth and transformation agenda for the region as well as drive regional brand building, developing, and implementing marketing, retail, and digital strategies in collaboration with APAC business units and global brand teams.

Reporting to APAC Executive VP

Location: Shanghai, China

Scope: High-complexity multi-brand, multi-category, omnichannel portfolio

Beauty & Fashion Division brands (direct responsibility on Beauty, support for Fashion): Byredo, Penhaligon’s, L’Artisan Parfumeur, Christian Louboutin Beauty, Dries Van Noten, Carolina Herrera, Paco Rabanne, Jean Paul Gaultier, KAMA Ayurveda, Dr Barbara Sturm
Footprint: Greater China, Japan, Korea, Southeast Asia, Oceania, and Indian Subcontinent.

Main Responsibilities

Partner, Impact, and Influence Global Brands on APAC brand strategy.

Define the consumer and category insights that need to influence global brands developments to succeed in APAC
Ensure local business needs and feedback are part of the global brands agenda and find creative solutions to ensure winning collaborations and build culturally relevant brands in the region

Drive Marketing and Retail Strategy in the region.

Support business units to define portfolio strategy and profitable growth plans
Onboard and support new business unit setups, fostering Puig Culture, Ways of Working and Governance. Bridge and facilitate Brand & Market Collaboration for maximum impact and localized marketing & retail strategies.
Drive business units in A&P optimization, brand P&L budgets and forecast process alignment and coordination (CPS).

Special projects - Support EVP on regional growth and transformation agenda:

We'd love to meet you if you have

Experience: Over 15 years of relevant experience in luxury beauty industry in Asia with exposure to regional marketing, retail & digital in multi-brand portfolios. Experience in 3-Axis luxury beauty is a must; experience in luxury fashion is a plus.
Languages: English. Additional APAC languages is a plus.
Business acumen including strategic vision, brand building, P&L management, and team leadership.
Self-starter with high energy and drive to achieve business results in high complexity set-ups
Strong interpersonal skills to build meaningful relationships with local business units and global brands’ stakeholders.
Cross functional leadership skills, with experience in building, managing and developing teams

Puig is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status, or any other characteristic protected by law.

At Puig, we are continually looking for enthusiastic and committed individuals from a broad range of backgrounds and experiences to join our team. We believe that creating an inclusive environment in which you feel welcomed, valued, engaged, and empowered strengthens our business and fosters a culture where we are inspired to work hard, challenge ourselves, and be innovative in our thinking. Additionally, we believe that the diversity of our employees makes us a stronger company and better able to serve our customers around the world.

Job Req ID: 26386

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