Job Req ID:  19421
Date:  23-Feb-2021

Shanghai, 31, CN

Functional area:  Training & Education
Contract type:  1 | Permanent job
Business area:  Fragrances




Training Manager, China

Location: Shanghai



The role reports into the Brand Director and will drive the education and training initiatives of Puig’s licensed brand Christian Louboutin Beauty, enabling brand ambassadors and promoters to represent our brands well on the retail floor. The Training Manager will design and implement training to strengthen their knowledge of the brand and eventually drive sellout and consumer loyalty across multiple channels (domestic and travel retail) in Greater China.


The role requires an excellent communicator who can collaborate well with multiple internal and external teams (clients and distributors). He/she will adapt global brand guidelines and training materials to suit the needs of each brand, market and consumers within the region assigned.


Functions and Responsibilities:


Partnership with Global Education and Training

  • Provide bi-annual training reports to HQ to facilitate better understanding of our region
  • Provide feedback on training tools which are cascaded through by HQ and provide insights on local needs


Training Strategy

  • Develop in collaboration with the Retail Manager, Marketing and Commercial teams, an education and training plan for the region assigned
  • Establish regular and consistent communication and updates on the training plan and tactics to all key internal and external stakeholders
  • Plan and manage the assigned annual training budget


Training Design and Delivery

  • Review and adapt global training material for each brand/market/channel, taking into consideration limitations of time, budgets and the different setups
  • Procure all necessary training materials including (but not limited to):
    • HQ developed material and incentives, which are part of the annual forecasting process
    • Ingredient samples or other training aids, which may be sourced externally
  • Develop local training materials which may not be available from HQ, when necessary.
  • Establish and manage effective regular communication tools required to update brand ambassadors/promoters/distributors’ trainers on Puig and its fragrance brands through multiple communication channels
  • Conduct training workshops via both offline (e.g. classroom and onsite) and online methods
  • Manage the process of creating, updating and translating current training material/documents to ensure relevancy for the region assigned


Training Delivery Management and Evaluation

  • Create and maintain a training schedule and identify training venues to ensure the optimal use of the annual travel budget and resources
  • Responsible for receiving, arranging, storing and dispatching all training materials at regional office or to external training facilities
  • Provide post training evaluation reports for review with marketing and commercial teams to determine if short term adjustments are needed to the annual training plan.
  • Measure and fine-tune training outcomes on a scheduled basis to assess if marketing and commercial objectives are being met



  • Experience: 6-8 years of experience in a similar position at a regional level, coming from the cosmetics or FMCG Industry, preferably with some years of experience specifically in beauty and cosmetics
  • Education: Degree holder and/or have professional training credentials
  • Languages: Able to train and facilitate workshops in English and Mandarin
  • Competencies and Specific Knowledge required:
    • Strong planning skills
    • Excellent facilitation skills and training administration skills
    • Deadline-oriented and independent
    • Ability to develop and plan content in relation to selling and customer service skills
    • Strong communication skills
    • Knowledge of MS Office (Excel and PowerPoint) preferred
    • Awareness of multi-media platforms and education trends in the industry
    • Ability to travel about 35% of the time



Puig 2019. This information is privileged, confidential and contains private information. Any reading, retention, distribution or copying of this communication by any person other tan its intended recipient is prohibited.