Job Req ID:  18855

Bruxelles, BE

Functional area:  Marketing
Contract type:  1 | Permanent job
Business area:  Fragrances




Marketing Brand Manager Benelux


Prepare and put in place the Marketing Plan of Nina Ricci, Carolina Herrera and Comme des Garçons especially, under the responsibility of the Marketing Manager Benelux.

Accomplish objectives fixed in terms of market share, net revenues, profitability, and working capital.


Responsibilities / Main tasks:

Execute the Marketing plan for the three brands above mentioned for all clients (BENELUX), following the brand objectives and international/European guidelines:

  • Present sales meetings and implement events to motivate the sales force;
  • Control and follow the P&L per brand to achieve the objectives of the company, including A&P budget;
  • Execute Media & PR plan, follow and rate media campaigns according to the company's KPIs;
  • Plan & implement Consumer Activations /image projects (top doors/events in close relationship with the brand) co execute with retail team, in agreement with the brand;
  • Run brand analysis (monthly/bi monthly/ad hoc/brand review/business review) and control the reporting of the area for the International Development and Brands;
  • Ensure the implementation of national seminars, training roadshows;
  • Lead the forecast of the Marketing Plan and the follow up of key BTL references to support the brand.


Management/Team work:

  • Foster a good work atmosphere in the team to succeed in the objectives set;
  • Work & collaborate with the other Brand Managers (Belgium & Holland) & the Brand Manager Assistant;
  • Collaborate with all departments and be a key motivator around the brands managed.


Requirements for the role

  • Experience: At least 4 years of experience in a similar position, ideally in the Luxury and Cosmetics Industry or Retail.
  • Education: 4- or 5-years university degree, Major in Marketing or Economics
  • Languages: Fluent in French, Dutch and English. Spanish would be a plus
  • Skills :
    • Knowledge of global marketing including Medias, visual Merchandising, PR, Training.
    • Knowledge of the Belgian or Dutch market of Perfumes and Cosmetics would be a plus.
    • Sensitivity to luxury, perfumes and cosmetics industry.
    • Management, leadership and interpersnal skills.




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